Mastering the Pitch: A Comprehensive Guide to Winning Investment from Team Ignite

How to Stand Out and Secure Funding by Aligning with Team Ignite’s Investment Framework and Rubric

Dear Founders,

Team Ignite values the opportunity to learn about your startup. To help you make a compelling pitch, we’ve detailed the key factors we assess in investment opportunities. This guide explains our comprehensive evaluation framework and the essential elements of a winning pitch. Understanding these aspects will strengthen your ability to present your startup’s potential effectively. Note, these are not weighted or any particular order.

Key Evaluation Areas

Tech / Product / Design / Velocity

• We assess the unique value of your product, design strength, and product development pace. Include a demo if possible. We look for:
• Differentiation: Does the product solve a unique problem, and how does it compare with others?
• Product Velocity: How quickly and efficiently are improvements made?
• User Experience Potential: Can your product transform the user experience by at least 10x?